"I strive to design objects that look simple and uncomplicated, and not technical. Objects that have a graphic appearance like symbols or icons", Jonas Wagell explains. The Hello floor lamp is like that. Its simplistic shape questions why things have to be - or look - so complicated.
The lamp combines a large shade with an acrylic diffusor to create a soft and pleasant light with a simple rod of solid birch. The birch stem contrasts the metal parts and adds a level of playfulness.